Abstract:
Based on the literature index of SSCI and CSSCI, this article visualized the domestic and international corporate social responsibility research from 1998 to 2017, using scientific measurement methods, and comprehensively used keyword co-occurrence, literature co-citation and burst ratio of CiteSpace to explore the hotspot changes and development trends in this field at home and abroad, and compared the differences at home and abroad in research methods, research contents and research level to provide guidance for future research on corporate social responsibility in China. Research shows that domestic researchers in this field pay more attention to social responsibility standards, supply chain social responsibility, property rights and government constraints, while foreign researchers pay more attention to the social responsibility implementation of SMEs and developing countries, social responsibility strategy and sustainable development. In terms of future trends, domestic researchers focus on consumers'perception of social responsibility implementation, while foreign researchers have started to undertake an interdisciplinary analysis of political science. Both of them regard the institutional factors in social responsibility performance as the focus of future research.